Category Archives: Technology


Small Business Tip: How to Prepare Your Business for Mobile Marketing

Something that consumers take for granted and businesses sometimes forget to thoroughly plan out is mobilization. Today, your customers EXPECT you to be on Facebook, Twitter, Instagram, Google maps, and so on. Their expectations may be a little high since mobile marketing is still evolving and can be hard to maintain. However, as a business in 2013, you need to be as mobile as possible. When people want to find something, they turn to the internet. Whether through Google, Facebook, or anything else, prepare your business to be found online. Below you will find three simple steps to get you … Continue reading

FREE Mobile Marketing Solution – Give it a try!

By: Justin Farrell PayProMedia is doing great things! I am always excited to walk into the office every day and see new ideas coming into action. One of the latest items is TxtConnect. TxtConnect is a mobile marketing SMS platform that allows you to connect with your customers in an avenue that is close to them—their pockets! Mobile marketing with TxtConnect allows for marketing to your audience through SMS text messages that are sent directly to their cell phone… The best part: it’s free! Check it out now at mytxtconnect.com and let me know your thoughts in the comments. Like TxtConnect on Facebook! Follow @theTxtConnect … Continue reading

Friday Fun Blog: Water Jet Packs

There isn't much to say other than WOW! How cool would it be to own something like this? To be able to fly and maneuver through the water effortlessly?  Enjoy!    The PayProMedia Team!  Learn More About Each of Us!    

Google Glass: Latest Developments

By: Bobbie Stump   Image: Property of Google   We’ve seen some exciting new developments in the Google Glass arena over the last few days. Between releasing information and pictures about the recent Glass Foundry events and releasing a mashup of real Glass videos, Google is making it more clear on what they want us to be able to do with the product, and it’s very exciting.   Earlier this year Google hosted two invite-only “Glass Foundry” events in New York City and San Francisco for developers who pre-ordered Google Glass at last year’s Google I/O conference. Those attending had … Continue reading

Organic Rank in Search Engines

To many of us, Google and Bing are magical. Not in the wizards and unicorn sense. But we have no idea how they work. We often think of “Googleing” or using a search engine as searching the web. That is not accurate. There is more content on the web than Google, Bing, Dogpile, or any other search engine knows. The truth is, and it makes sense when you stop and think about it, that when you search with Google or Bing, you search the index that a search engine has of the web. There are a lot of people and … Continue reading

Google Glass: The Possibilities are Endless

By: Bobbie Stump Photo Credit: Talkandroid.com Google Glass. No, it doesn't quench your thirst. Well, maybe it will quench your thirst for the latest tech if you have deep pockets. Google officially introduced Project Glass at Google I/O 2012 with much fanfare including skydivers landing on top of the Moscone Center and mountain bikers riding through the building into the conference – all with real-time video feeds from the Google Glass devices they were wearing. Many articles have been written comparing Google Glass to existing products that are already on the market and knocking Google over the steep $1,500 price … Continue reading

How to Stay Technologically Up-To-Date

By: John Swanson Technology is a wondrous thing. Just when you think you have the latest, best, and most high-tech gadget something newer and better is released. Keeping your business up to date with the rapid pace of technology is nearly impossible yet essential. New technology allows you and your employees to work at a pace impossible to achieve with previous technologies. New gadgets are faster, more efficient, and capable of doing more. Keeping your business up-to-date with new technology will lead to a smoother workflow and a larger output, which in the end leads to more profit. However, as … Continue reading

Internet Marketing: 8 Steps to Improve Your Online Presence

By: Dustin Hickle By now we all know the importance of internet marketing. Having a presence online where your customers and prospective customers can find you is crucial. Whether you are an established small business, an up-and-coming start-up or a large corporation with thousands of employees, if you aren't using internet marketing you are only falling behind! Personally, when I am researching a company or store online and they don't have a website, they have a terrible social media presence or I can't find them on Google I instantly rule them out as a possibility. It doesn't matter if they … Continue reading

The Joy of Kickstarter

By: Jeff Secaur Recently I was invited to support a musician’s first record album through Kickstarter. Kickstarter is the ridiculously successful fundraising website for musical artists and others in need of capital to make projects “go.” It invites supporters to invest money in return for varying levels of rewards or incentives.      My introduction to this process started with a kick-off party for all the prospective donors. The artist and his family provided the food as well as plenty of opportunities to sign on to helping – everything from $1 to $1000 donations were accepted. Because I believed in … Continue reading

2 Social Media Accounts?

By: Courtney Stetzel When my parents were entering the workforce, they needed a powerful resume and positive references. When they went into an interview, the employer most likely knew very little, if anything, about them. Today, however, this isn't the case. Many people have started to have a digital resume or a LinkedIn profile in addition to their resume. References are still important, but there is another way that hiring managers can find out information about potential employees.   Many employers have started to look at interviewees’ social media profiles. Some will do it beforehand and some will ask the … Continue reading